Obsession collected $5.2M on Monday (Day 18), taking its US domestic total to $111.0M.
The micro-budget horror is sustaining impressive numbers well into its third week.
Day 18 Snapshot (Monday)
Day 18 Add$5.2M
US Domestic Total$111.0M
Worldwide Gross$155.8M
Budget$1.0M
Budget Ratio111.02x
Performance Analysis
Obsession added $5.2M on Day 18, registering a 42.2% drop from Sunday. With a mere $1 million budget, the film has exploded to an extraordinary 111.02x ratio, placing it deep in blockbuster territory. Curry Barker’s tense direction and Michael Johnston’s breakout lead performance have turned this low-cost thriller into one of the most profitable releases of the year.
Strong word-of-mouth and viral social media clips continue to drive footfalls even on weekdays. The Monday number of $5.2M highlights the film’s exceptional staying power for a horror title.
In summary, Obsession is maintaining strong third week momentum.
Reality check: At 111.02x budget ratio after 18 days with strong third week momentum, Obsession stands as one of the highest return-on-investment films in recent Hollywood history.